FREDERICIA: The cities that adapt to new, green and sustainable principles will be the winners of the future.
This is stated in Fredericia Municipality's 2033 vision, where it is made clear that it intends to be one of the winners. The municipality highlights its geographical location and infrastructure, which provide opportunities to "reach new heights when it comes to national and international climate goals."
Therefore, the city council wants to ensure the framework so that new, green energy adventures can unfold in Fredericia, where there are already a number of prominent companies within green technologies such as Power-to-X and a port that in the future aims to be able to receive captured CO2, which will subsequently be transported further to the North Sea.
However, the new green image has not been successful everywhere, and therefore the municipality has entered into a contract with the communications agency Operate, which will help the municipality become "Denmark's green hub". The agreement is worth 1.5 million DKK, according to a document obtained by Fredericia Dagblad.
Initially, projects worth DKK 750,000 have been initiated, while the remaining efforts are awaiting the green light from the municipality.
Must reach the civil service
The communications agency must strengthen the municipality's green narrative and not only target citizens via traditional communication channels, but also directly to politicians and the civil service at Christiansborg.
Fredericia wants to attract companies within the hydrogen industry, where it is part of the so-called Triangle Energy Alliance, an energy partnership that will build on the Triangle area's infrastructure with a view to a national Power to X ecosystem.
However, those ambitions suffered a setback earlier this year.
Here it was announced that although Fredericia would soon be home to Europe's largest hydrogen factory, the much-discussed hydrogen pipeline that will connect Denmark and Germany would not go to Fredericia in the first place.
At the time, CEO of the hydrogen company Everfuel Jacob Krogsgaard said that Fredericia had unfortunately been "put on the sidelines".
Therefore, we need to strengthen our access to politicians at Christiansborg, believes Mayor Christian Bro (S).
- If you want something to be implemented, it is almost more important that you influence the civil service. Because they are the ones who make the case and dress the politicians, he tells Fredericia Dagblad.
esl
Text, graphics, images, sound, and other content on this website are protected under copyright law. DK Medier reserves all rights to the content, including the right to exploit the content for the purpose of text and data mining, cf. Section 11b of the Copyright Act and Article 4 of the DSM Directive.
Customers with IP agreements/major customer agreements may only share Danish Offshore Industry articles internally for the purpose of handling specific cases. Sharing in connection with specific cases refers to journaling, archiving, or similar uses.
Customers with a personal subscription/login may not share Danish Offshore Industry articles with individuals who do not themselves have a personal subscription to Danish Offshore Industry.
Any deviation from the above requires written consent from DK Medier.
